Turn up summer energy: Elderbrook is making the summer hit, faster.
A remix, a road trip through Europe, and the feeling that summer is finally here: For “Turn up summer energy”, the new campaign by Europe’s leading high-power-charging network IONITY, the artist has written a new song that captures exactly that vibe. Somewhere between a sense of adventure, freedom, and open windows on the highway.
Düsseldorf, June 1, 2026 – “Is It Over Now?”, Elderbrook asks. And perhaps the most beautiful answer lies precisely in the fact that something is just beginning. Not the end, but the start of a season of long evenings, festival weekends, and those unassuming moments that will later be remembered as summer: from wet hair drying in the sun to sand in every nook and cranny of the car.
That’s exactly where the collaboration between the Grammy nominee and IONITY comes in. The British singer-songwriter, DJ and music producer is a natural fit for this project: his music often finds itself somewhere between arrival and departure, between warmth and melancholy, and is always infused with a driving energy. In the campaign spot, he travels through Europe, gathering impressions, sounds, and moods, and weaves them into the song as inspiration.
Because after all, road trips often don’t make us think about the distance we’ve travelled. What really stays with us are the encounters, the endless sunsets, and the song that was playing when the sea finally appeared beyond the hill. Music moves us, and memories live on.
IONITY turns up that very “Summer Energy.” The campaign translates e-mobility into a way of life: traveling across Europe without limits, taking spontaneous turns, being on the road, with short charging stops so the journey never loses its rhythm.
Just in time for the start of travel season, “Is It Over Now – IONITY Remix” launches on Spotify, where it also becomes the opening track for personalised “Summer Energy” playlists. Based on individual listening habits, every traveller gets their own road trip soundtrack, starting with Elderbrook’s exclusive remix.
Just like that a single track becomes a companion for your own summer, and maybe for the drives you will want to look back on later. That’s precisely where the strength of this collab lies. Like the song, it doesn’t just sound like summer. It becomes part of it. For everyone who would rather get into the summer feeling now than wait any longer.
About IONITY
IONITY builds and operates Europe’s leading ultra-rapid charging network for electric vehicles, open to all EV brands. The company delivers true high-power charging – up to 600 kW today and even faster tomorrow – cutting charging times down to the length of a coffee break. More than 6,000 charging points in 24 European countries enable reliable and easy charging along highways and increasingly in cities. The IONITY network runs exclusively on renewable energy, contributing to the transition toward climate-neutral mobility.
IONITY designs its products around the lifestyle of EV drivers – intuitive and practical, for boundless mobility and a cleaner future.
Founded in 2017, IONITY is a joint venture of BMW Group, Ford, Hyundai, Kia, Mercedes-Benz, Volkswagen Group (including Audi and Porsche), and BlackRock’s Climate Infrastructure Platform.
About WPP Media / EssenceMediacom (A WPP Media Brand)
WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.
About Elderbrook
Elderbrook is a British singer-songwriter, DJ, and music producer in the field of electronic dance music. He predominantly produces music in the Tech House and Deep House genres. On Spotify, he reaches more than 7 million listeners monthly; his entire catalogue has accumulated over 1.5 billion streams worldwide. His breakthrough came with the single "Cola" together with CamelPhat, which has achieved more than 400 million streams on Spotify alone – clear evidence of his enduring relevance well beyond a short-lived hype. Multiple platinum certifications, Grammy and Ivor Novello Award nominations, and a high standing within the music industry make Elderbrook an artist who comes across as both cool and dependable. His positive, uplifting presence and down-to-earth image are an ideal fit for brands that stand for a forward-looking outlook and cultural credibility.
LinkedIn: @EssenceMediacom Germany
Instagram: @EssenceMediacom_de
Press Contact
Burson GmbH
Linea Knoke
linea.knoke@bursonglobal.com
